If you are like me it took me a while to understand the various file formats for various marketing collateral I was creating. Knowing which file types to use across print and web can be a big help to make sure it appears clearly and at the demension.

You’ll find a beginner’s guide to file formats in this infographic.

It covers the following key attributes:

• Editable?
• Text as well as images?
• Lossy or lossless?
• Flexible sizes?
• Scalability
• Transparency
• Animation

Check out the infographic for more.