by Mark Treager | Jun 9, 2022
Over the last 30+ years in marketing, I have discovered that people often use these words to mean the same thing, but they really are different. If a home renovator puts signs and banners in front of a fancy house when they’re inside tearing down rooms to rebuild,...
by Mark Treager | Jun 8, 2022
Here are 2 examples of companies who have done this well. Zippo: Most cigarette lighters are disposable and cost 99 cents or so. However, rather than playing the price game (a race with no finish line), Zippo has turned the game on its head by specializing in more...
by Mark Treager | Jun 7, 2022
Are you just getting started with a social media strategy for your business? Need help putting together a plan of attack to achieve online success? Buffer shares their social media marketing planning tips in this infographic. They break things down as follows: Choose...
by Mark Treager | Jun 6, 2022
Your content needs to find ways to get ranked in the search engines and improve your overall SEO? You still have to create copy your users love that will also rank well on Google. SEMrush shares its SEO copywriting tips in this infographic. Here’s a quick summary:...
by Mark Treager | Jun 5, 2022
When you are starting a new business venture you want to ensure that you nailing your branding right from the start! Here are the essential elements of a strong brand strategy in this infographic. We break things down as follows: Brand story Brand voice Brand design...
