Marketing Articles

Are You Marketing Or Promoting?

Are You Marketing Or Promoting?

Over the last 30+ years in marketing, I have discovered that people often use these words to mean the same thing, but they really are different. If a home renovator puts signs and banners in front of a fancy house when they’re inside tearing down...

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10 Tips to Improve Your Content’s SEO Ranking

10 Tips to Improve Your Content’s SEO Ranking

Your content needs to find ways to get ranked in the search engines and improve your overall SEO? You still have to create copy your users love that will also rank well on Google. SEMrush shares its SEO copywriting tips in this infographic. Here’s...

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5 Elements of a Strong Brand Strategy

5 Elements of a Strong Brand Strategy

When you are starting a new business venture you want to ensure that you nailing your branding right from the start! Here are the essential elements of a strong brand strategy in this infographic. We break things down as follows: Brand story Brand...

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